Expert Painting, Epoxy & Polyurea Floor Coatings in Appleton & the Fox Valley

One Contractor.
Every Surface. Built to Last.

Action Painting & Epoxy Coatings delivers expert painting, coatings, insulation, and concrete work with unmatched quality and a true commitment to service.

  • Trusted by Homeowners & Businesses Since 2006
  • Warranty-Backed Work | Free Estimates | Local Experts
  • Serving Appleton, Green Bay, Oshkosh & Northeast WI

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our services

At Action Painting & Epoxy Coatings, explore real projects completed across Appleton, Green Bay, Oshkosh, and the Fox Valley. Browse proven results in epoxy floor coatings, polyurea systems, residential painting, commercial painting, spray foam insulation, and custom woodworking & more. Use the filters to sort by project type and service.

Freshly painted living room in a neutral tone with accent wall — residential interior painting in Appleton, WI

Residential Painting

Our residential painters deliver clean, high-quality interior and exterior finishes that enhance curb appeal and protect your home. From wall prep and caulking to trim and color consulting, we provide detailed work and lasting results homeowners trust.
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Freshly painted commercial building exterior by Action Painting in Appleton, Wisconsin

Commercial Painting

We provide commercial painting for offices, retail spaces, warehouses, and industrial facilities. Our team handles safety compliance, scaffolding, and specialty coatings, delivering reliable finishes that stand up to heavy use and daily wear.
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Flake epoxy coating on a commercial garage floor — durable and non-slip finish by Action Painting

Epoxy Floor Coatings

Our epoxy floor coatings are built for durability, safety, and style. Ideal for garages, basements, and commercial spaces, we offer flake systems, solid colors, and moisture barriers. Every surface is professionally prepped and finished for a seamless result.
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Residential garage floor with glossy polyurea coating — industrial strength and UV-resistant protection

Polyurea Floor Coatings

Our polyurea coatings provide fast-curing, long-lasting protection for residential, commercial, and industrial floors. These UV-resistant systems offer superior durability and flexibility, making them an excellent choice for high-traffic and harsh conditions.
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Closed-cell spray foam being applied to attic walls — energy-efficient insulation in Green Bay

Spray Foam Insulation

We install closed-cell spray foam insulation for energy savings, comfort, and moisture control. Its high R-value seals air leaks and improves soundproofing, making it a smart solution for walls, attics, and crawl spaces in both homes and commercial properties.
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Garage floor prepped for epoxy floor coating by Action Painting in Appleton

Additional Services

We offer drywall repair, pressure washing, wallpaper removal, concrete work, and restoration services to keep your property looking its best. From small touch-ups to large projects, our team delivers clean, efficient, and professional results every time.
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feel the love

Experienced Professionals
That Homeowners and Businesses Trust

Ruben and his company were on time, clean, and worked so well for us. Thank you for a job well done and I look forward to working with you again. Grateful you were able to get our home freshened up in time for holiday company and especially when I threw another room in last minute.

-Joda Joy

Ruben and his team did a great job refinishing the deck over at The Creeks golf course. I would recommend him to anyone doing any kind of painting project.

-Hilfreich Studio

Ruben has great attention to detail and is a good communicator. Was really impressed with his work ethic, attitude, and quality. Would definitely recommend it!

-Samantha Greenlee

Why Choose Action Painting &
Epoxy Coatings?

  • Competitive Pricing
  • Experienced Professionals
  • Fully Licensed and Insured
  • Family-Owned Business
  • Strong Support for Community Organizations
  • Unparalleled Attention to Detail
  • We Use Only the Best Materials
  • Superior Customer Service
  • Free, Onsite Estimates
  • Variety of Residential and Commercial Services
Map of Action Painting & Epoxy Coatings service area across Appleton, Fox Valley, Green Bay, and OshkoshMap of Action Painting & Epoxy Coatings service area across Appleton, Fox Valley, Green Bay, and Oshkosh

Proudly Serving Our Neighbors 
in NE Wisconsin

did you know

We offer a 100% satisfaction guarantee on painting and epoxy coating, a 15-year warranty on spray foam insulation, and a 15- to 20-year warranty on polyurea coating.

Proven Results

We could tell you about the precision and care we put into every home and commercial improvement project, or the stunning transformation that our renovation services can bring to your property. But we've heard it said that a picture is worth a thousand words, so we invite you to look at some pictures from our previous projects.

Collect antique treasures and rare finds in Beijing’s Panjiayuan Market.

Ruben Contreras, owner of Action Painting & Epoxy Coatings, standing proudly
Owner-Operator, Ruben Contreras
(Click to view Ruben's personal FB page in a new tab)

Led by family. backed by a skilled team.

Action Painting & Epoxy Coatings is a family-owned and operated business proudly serving Appleton and the greater Fox Valley region since 2006. With over 7,500 completed projects, we’ve built a solid reputation for delivering high-quality work, honest service, and results that stand the test of time.
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FAQ

1. How long will my project take to complete?

We understand that your time is valuable — especially for commercial clients who need fast turnaround. Most residential projects like epoxy flooring or interior painting are completed within 1–3 days, depending on scope. Larger jobs or multi-service projects (such as painting + insulation + concrete) will be scheduled with clear timelines in place. We pride ourselves on efficient work and constant communication so you’re never left wondering about progress.

2. How do your prices compare to other contractors?

We’re not the cheapest — but we are among the most trusted. Our pricing reflects premium materials, skilled craftsmanship, and long-term warranties. Many of our services, like polyurea coatings and spray foam insulation, come with 15–20 year warranties and are designed to last. You’ll receive a detailed, transparent estimate upfront with no surprise charges later.

3. Do you offer warranties on your work?

Yes! We stand behind everything we do.

Our goal is to deliver durable results and peace of mind for years to come.

4. Can you handle everything, or will I need multiple contractors?

We are a full-service team — meaning we handle everything from demolition and framing to coatings, insulation, concrete, and cleanup. You won’t need to coordinate multiple crews. Whether you’re a homeowner or a franchise operator, we provide a seamless, all-in-one experience.

5. What makes you different from other local contractors?

We’re family-owned, community-rooted, and have completed over 7,500 projects since 2006. Our team is actively involved in industry training, teaching others how to apply professional-grade epoxy systems. We don’t just show up and paint — we educate, protect your property, and help you invest wisely in lasting improvements.